Ashfa Fariha Lathifah
Siti Rohmah Megawangi
Elmira Babies and Kids Clothing
REVIEW KLINIK KEWIRAUSAHAAN #8-2
Ø Business Model and Marketing Plan
Ø In making business model and marketing plan, there are
some points that we should consider about:
1.
Penjelasan mengenai
bisnis dan model pendapatan model perusahaan
-
Apa strategi
bisnis secara keseluruhan?
-
Bagaimana Anda
akan menjual produk atau jasa?
-
Bagaimana
perusahaan akan menghasilkan pendapatan bagi produk atau jasa?
-
Menggambarkan
siklus penjualan untuk produk atau jasa perusahaan
2.
Penjelasan
mengenai rencana pemasaran (jika sesuai)
-
Apa strategi
market usaha Anda?
-
Apa model harga?
Margin kotor?
-
Bagaimana Anda
akan mengakses pelanggan? (including iklan dan promo)
-
Bagaimana produk
atau jasa didistribusikan?
-
Apa dukungan
pelanggan akan dibutuhkan?
Introduction
of your business
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Ringkasan Eksekutif
1.
Konsep bisnis
2.
Misi perusahaan
3.
Produk/jasa
4.
Persaingan
5.
Target dan ukuran
pasar
6.
Strategi pemasaran
7.
Tim manajemen
8.
Keuangan
Order of Business Plan
-Executive Summary
1. Introduction
2. Problem
3. Solution
4. Market Customers
5. Competitive Landscape
6. Business and Revenue
Models
7. Management Tam
8. Financial Projections
Funding
9. Timeline
All in all, as a business
person we need this Business Plan. Why?
Because it can help us to
analyze the needs of modal that we need, measure the level of business
competition, and focus on the vision and mission.
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